Small Business SEO
SEO for sole traders, local trades and small teams. We start with the services that matter most to your business, get them found and build out from there.
Claim your free SEO auditIncludes a three-month roadmap. No obligation.
Small Business SEO When You Are Starting From Scratch
Small businesses often start from nothing: a new website, no rankings and not much brand awareness yet. That is fine, but it means SEO needs patience. You should not expect results in the first month. Starting from scratch, it can take three to six months before you see real movement.
Bigger companies usually have a head start. They may have done SEO before, so the foundations are already there, and people already know their name. For a small business, the job is to build those foundations properly the first time.
The good news is that a focused plan goes a long way, especially in a local market.
SEO for Small Business: Start With Your Core Services
With a tight budget, focus beats spreading yourself thin.
Pick your core services
Choose the services or products that bring in the most work and get those pages right before anything else.
Give each one a proper page
A single page called “Plumbing” is never going to rank. A page for boiler repairs, one for bathroom fitting and one for emergency call-outs can.
Write for real customers
A landlord with several rental houses and a family whose toilet has just stopped working need different things. Good pages speak to both.
Then grow from there
Once your core pages are working, we add new services, areas and content one step at a time.
Small Business SEO You Can Do Yourself
You would not try to fix the toilet yourself first and then call the plumber to sort it out. SEO is similar, but a few jobs are well worth doing on your own.
Set up Google Search Console and Analytics
Both are free and show how people find your site and what they do when they get there.
Claim your Google Business Profile
Fill in every section, add photos and keep your opening hours up to date. It is what appears on Google Maps.
Ask every customer for a review
Reviews help you stand out locally and build trust with new customers. Make asking part of finishing every job.
Leave the service pages to a professional
A page that is not optimised will not rank. Getting the keywords, structure and content right is where an expert earns their keep.
Leave mobile fixes to a professional too
Making a site work well on phones can get complicated quickly, and it matters for both customers and search engines.
How Our Small Business SEO Works
On-site
The right keywords for your core services, and pages that answer the problems your customers have.
Technical
A site that loads quickly, works on a phone and makes it easy to call or send an enquiry.
Off-site
Reviews, your Google Business Profile and being mentioned by other local businesses and websites.
Small Business SEO Prices
Published prices with no long contracts.
Free audit and roadmap
The place to start. No obligation to carry on.
£150 £0
- Where you rank and why
- Technical issues holding the site back
- How AI tools see your business
- Three-month roadmap
- Call to talk it through
Growth
Ongoing SEO for local and regional businesses.
£600per month
- Technical and on-page work
- Two pieces of content a month
- Local SEO and Google Business Profile
- AI mention tracking
- Monthly report and call
Authority
For national and more competitive markets, including ecommerce.
£1,200per month
- Everything in Growth
- Four or more pieces of content a month
- Link building and digital PR
- Full AI search programme
- Quarterly planning session
Monthly plans roll monthly with 30 days’ notice. Prices exclude VAT. Need a one-off project or a day rate? Get in touch.
Related SEO Services for Small Businesses
Local SEO
Get found in Google Maps and local searches.See local SEO
SEO Audit
Find out what is holding your site back.See the audit
SEO for Small Businesses: A Practical Guide
Our guide to how SEO works for smaller firms.Read the guide
SEO Consultancy
Advice and a roadmap if you want to do the work in-house.See SEO consultancySmall Business SEO FAQs
Straight answers to the questions we get asked most. Can’t see yours?
Ask us directlyI can’t afford to waste money. Is SEO worth it for a small business?
SEO is worth it for most small businesses that rely on people searching for their services. It takes patience, but it keeps working in a way paid ads don’t.
My site is brand new. How long does small business SEO take?
Small business SEO can take three to six months to show real movement if you are starting from nothing. Every business is different, so we will give you a clearer view once we have seen your site.
I don’t know where to start. What should small business SEO focus on first?
Small business SEO should focus on your core services first. Get those pages right, then build outwards.
Money is tight. Can I do small business SEO myself?
You can do some small business SEO yourself. Setting up Search Console and Analytics, claiming your Google Business Profile and asking for reviews are all worth doing, while service pages and technical fixes are best left to a professional.
How much does small business SEO cost?
Small business SEO costs £600 a month plus VAT on our Growth plan, rolling monthly with 30 days’ notice. Everyone starts with a free audit, so you can see what we would do before you commit.
My customers are all local. Does small business SEO include local SEO?
Small business SEO usually includes local SEO, because most small businesses we work with sell locally. Your Google Business Profile is normally part of the plan.
Is there small business SEO advice for my industry?
There is small business SEO advice for your industry. See our pages for plumbers, accountants, dentists, tradespeople and other industries.
I want to compare options before committing. Where can I see small business SEO prices?
You can see our small business SEO prices on the SEO pricing page, along with what each plan includes.
Get a Free Small Business SEO Audit
Start with a free SEO audit and three-month roadmap, normally £150. We will show you which services to focus on first.
Claim your free SEO auditPrefer email? hello@spcedigital.co.uk
